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马来西亚通过电子商务中心促进农村中小企业|出海马来西亚电商岛群第41期

2020-04-04 20:08:44

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在马来西亚的政治动荡中,该国临时总理马哈蒂尔·穆罕默德(Mahathir Mohamad)继续努力,致力于帮助微型,中小型企业(SME),特别是农村地区的中小企业,转型和走向数字化。

 

在最新一期中,穆罕默德(Mohamad)提供了472万美元,以加快农村中小型企业采用数字解决方案的速度-通过马来西亚数字经济公司(MDEC)进行。

 

该基金是最近宣布的《 2020年经济刺激计划》的一部分,该计划旨在振兴该国的经济并为因COVID-19爆发而造成的任何影响做好准备。

 

MDEC将利用该资金进一步授权Perkhidmatan e-Dagang Setempat(PeDAS)转型计划,该计划将致力于农村互联网中心的现代化和数字化。

 

目的是将这些互联网中心转变为电子商务中心。 

 

通过建立这些枢纽,农村中小企业可以通过探索电子商务必须提供的市场机会来扩展其业务前景。

 

实际上,启动了PeDAS计划,其唯一目的是帮助农村MSME了解如何通过电子商务平台吸引更大的消费者群。

 

该计划甚至在获得472万美元的额外资助之前就发挥了作用。鼓励中小企业在这些农村互联网中心磨练自己的技能,以获得适当的数字,企业家和电子商务技能。

 

更不用说,中小企业可以使用各种数字工具和业务应用平台来帮助他们为企业创造价值。

 

这项新基金还将帮助中小型企业在数字化方面抢占先机,并扩大其业务以更好地与电子商务市场的标准保持一致。当然,这也意味着将利用集成的运营系统为农村中小企业提供便利,为他们自己建立适当的业务基础。

 

从许可到品牌和数字营销,这些企业将获得所有必要的支持,以帮助他们自信地进入电子零售行业。

 

此外,10,000名企业家将有资格获得价值RM1000的补助金,以加强其电子商务推广工作。

 

越来越多的产品进入电子商务市场,不仅将推动数字经济发展,而且还将快速推动将国家确立为亚洲知名的在线零售中心的过程。

 

这些举措反映了政府在改变本地企业和推动所有社会经济层面的变革方面的投入和投入。

 

 

显然,人们在进行全国性的改造项目时,对如何不排除当地农村企业有一个全面的了解。

 

毕竟,这些业务将吸引农村社区参与推动数字经济发展。


马来西亚电商活动分享报名

印度.jpg

 

Amid the political turmoil in Malaysia, the country’s interim Prime Minister Mahathir Mohamad continues to move forward by launching efforts to help micro, small and medium enterprises (SMEs), particularly in rural areas, to transform and go digital.

 

In the latest installment, Mohamad has provisioned US$4.72 million to speed up the adoption rate of digital solutions among rural SMEs — channeled to the Malaysia Digital Economy Corp (MDEC).

 

The fund is a part of a recently announced Economic Stimulus Package 2020 that has been designed to invigorate the country’s economy and prepare it for any impact resulting from the COVID-19 outbreak.

 

MDEC will be utilizing the fund to further empower the Perkhidmatan e-Dagang Setempat (PeDAS) transformation program that will be focusing on modernizing and digitizing rural internet centers.

 

The aim is to turn those internet centers into e-commerce hubs. 

 

By establishing these hubs, rural SMEs can expand the prospects of their business by exploring market opportunities that e-commerce has to offer.

 

In fact, the PeDAS program was launched with the sole aim of helping rural MSMEs learn how to reach a bigger consumer base through e-commerce platforms.

 

The program has been instrumental even before it receives the additional US$4.72 million boost. SMEs are encouraged to hone their skills at these rural internet centers to gain the right digital, entrepreneurial and e-commerce skills.

 

Not to mention, SMEs have access to various digital tools and business application platforms that can help them deliver values to their businesses.

 

The new fund would also help SMEs get a head start in going digital and augment their operations to be better in-line with the standards of an e-commerce marketplace. Of course, this would also mean that rural SMEs will be facilitated in building a proper business foundation for themselves using integrated operational systems.

 

From licensing to branding and digital marketing, these businesses will receive all the necessary support to help them step into the e-retail industry confidently.

 

Additionally, 10,000 entrepreneurs will be eligible to receive RM1000 worth of grants to bolster their e-commerce promotion efforts.

 

Having more products enter the e-commerce market will not only propel the digital economy but it will also fast-track the process of establishing the nation as an online retail hub that is renown in Asia.

 

These initiatives reflect how committed and dedicated the government is to transform local businesses and drive change at all social-economic levels.

 

 

Clearly, there is a holistic understanding of how local rural businesses must not be left out when pursuing nationwide transformation projects.

 

After all, these businesses are the ones that will be enticing rural communities to participate in fueling the digital economy.By Adlina AR | 2 March, 2020


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