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2018年,英国消费者在游戏上的支出达到创纪录的74亿美元(57亿英镑)。
UKIE贸易机构今天公布了这一数字,较去年同期增长了10%。该组织预计增长将持续到2019年。
价值的最大份额来自软件销售,每年增长10%,达到52亿美元(40.1亿英镑)。现在,英国所有软件收入中的50%来自数字和在线支出,其中Fortnite和PUBG之类的大逃杀热门是主要推动力。
同时,在手机上,游戏支出增长了8.2%,达到15亿美元(11.7亿英镑)。这意味着在英国,只有不到三分之一的游戏软件支出在移动设备上占29%。
英国游戏主题活动分享报名
Mobile accounted for 29 per cent of all software sales in a record-breaking year for UK games
UK consumers spent a record $7.4 billion (£5.7 billion) on gaming in 2018.
Trade body UKIE revealed the figure today, which represents a 10 per cent year-over-year gain. The organisation expects growth to continue through 2019.
The lion's share of value came from software sales, increasing 10 per cent annually to hit $5.2 billion (£4.01bn). 50 per cent of all UK software revenues are now coming from digital and online spending, with battle royale hits like Fortnite and PUBG cited as a key driver.
Meanwhile, on mobile, games spending increased by 8.2 per cent to hit $1.5 billion (£1.17bn). That means just under a third of all game software spending in the UK is taking place on mobile at 29 per cent.